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TikTok 进一步扩大 Out of Phone 广告计划,新增六家欧洲数字户外媒体合作伙伴,覆盖英国、法国、比利时、西班牙和意大利的购物中心、超市、大学等场景,为广告主提供更多品牌内容线下曝光机会。
Meta 正在测试一项新广告功能,允许广告主在 Instagram 广告评论中设置关键词,并自动发送私信回复。该功能目前仅限部分广告主使用,且仅适用于 Instagram 广告,不涉及 Facebook 广告。
Instagram 近日为 Reels 引入名为 First Draft 的新功能,用户只需选择多个视频片段,系统便会自动剪辑并拼接出初步成片。该功能旨在降低创作门槛,让创作者更快进入创意阶段。
Pinterest has released a new report on trending hobbies, based on search activity, highlighting nine key trend groups including DIY crafts, vintage fashion, and hands-on pastimes. The insights aim to guide brands in aligning promotions with emerging consumer interests, with notable search surges in areas like astrology, home café setups, and upcycled collectibles.
Republic National Distributing Company (RNDC) filed for Chapter 11 bankruptcy protection with total debt exceeding $1 billion, involving multiple equipment financiers. First American Commercial Bancorp holds a $47.2 million equipment lease claim, with an additional approximately $7 million in equipment loans unpaid. The company has sold some market assets and plans an orderly liquidation or a full sale.
Paccar announced a recall of 5,919 2027 Peterbilt and Kenworth trucks because the power distribution box may be contaminated with oil, potentially causing loss of drive power, ABS, lighting, wipers, or defroster systems, increasing the risk of a crash. Affected vehicles were built between June 9 and July 13, with owner notification letters expected to be mailed on September 25.
Port of Los Angeles Executive Director Gene Seroka said at an August 18 media briefing that, affected by the Red Sea conflict and Panama Canal draft restrictions, the port is preparing for a 5% year-over-year increase in cargo volume over the next six to eight months. In July, the port handled 960,464 TEUs, marking its second-busiest July on record.
TikTok has launched a Substack-based newsletter called The Creator Cut, designed to share creator stories and practical tips for maximizing content impact, with a particular focus on using TikTok Live to engage audiences. The newsletter will feature insights directly from creators, emphasizing the real-time nature of live streaming and its potential for building connections. TikTok also highlighted that in 2025, over 250 million creators went live globally, with more than 150 million earning rewards. The move aligns with TikTok's broader push into livestreaming, which has proven successful in China via Douyin's live commerce, generating nearly $500 billion in GMV in 2024, compared to TikTok's reported $64 billion in 2025. Marketers may find value in subscribing to glean strategies for driving engagement and product promotion.
一项发表于《营养教育与行为杂志》的新研究发现,TikTok 上的食品相关视频可能显著影响青少年的饮食行为。研究基于美国中西部高中 25 名 15-16 岁学生的焦点小组反馈,指出食品广告和网红内容均能激发食欲,其中网红视频影响更大。
TikTok has rolled out a new legacy account setting, allowing users to choose between nominating a trusted person to manage their account or having it deleted after they pass away. The feature, spotted by app researchers, includes granular controls for legacy contacts and addresses growing concerns about digital legacy management.